Wisdom of Aging
Marketing Consulting, Communication Strategy, Brand Refresh, and New Website
Wisdom of Aging is the sole organization in Israel that integrates Buddhism and mindfulness into the realm of aging. Through cultivating awareness and practicing meditation, they promote active and positive aging, leading to personal and societal transformation in the perception of old age and life in general.
The project involved providing marketing consulting and refining messages to rejuvenate the brand and attract new audiences. This included branding digital assets and designing a new website for the organization.