Branding a Real Estate Brokerage Agency

As part of a marketing consultancy project under the 'Maof' program by the Ministry of Economy and Industry, we collaborated with Urbanix, a real estate brokerage agency specializing in Jaffa. The branding process highlighted Urbanix’s in-depth knowledge of every corner of Jaffa, including the coastline, vibrant market districts, and newly developed neighborhoods near southern Tel Aviv. This led to the creation of the slogan "Experts in Jaffa Real Estate."

The project encompassed developing a marketing strategy, creating a new logo, and establishing a cohesive visual identity that aligned with the company’s expertise. We also designed various marketing materials to strengthen Urbanix’s position as the leading authority in Jaffa's real estate market.